M O D E M E D I A

Mode Media

A FINANCE COMPANY

According to Mckinsey, there exists a $528 billion funding gap in Africa and the Middle East. This is not surprising as individuals and small businesses that account for a large percentage of Nigeria’s GDP and employment have historically found it difficult to access credit.
Understanding that access to credit is critical to the development of the Nigerian economy as it helps businesses scale and improves the standard of living of individuals, our client has developed bespoke credit
solutions for the different segments of its customers to fill this funding gap at appropriate interest rates.

WHAT WE DID

Mode Media has worked with the client to optimize
the distribution of their product/service by:
• Delivering the right message to the right
customer,
• Optimizing communications channels for reach,
conversion, and return on advertising spend,
and
• Building a brand that inspires trust, loyalty, and
long-term customer

OUTCOME

Details of execution:
Increased Brand Visibility; Grew brand’s reach and
engagement across their social media platforms –
Facebook, Twitter, Instagram and LinkedIn
Building Brand Recognition; Community and content
creation and management
Lead Generation; We generated leads for the business
• Duration: 3 months

RESULTS

0
REACH
0
CLICKS
0
IMPRESSIONS
0
NEW FOLLOWERS
0
ENGAGED AUDIENCE
0
NAIRA, WORTH OF LEADS GENERATION